Julie Kennedy

Design Teams Are a Design Exercise: How to Build, Inspire and Keep Design Teams (Happy)

Wednesday, October 17th

15:45 - 16:30

Key Learnings

  • Possess the right skills to the right team members
  • Design and deliver outstanding products and services that support meaningful outcomes with the right team skills
  • How to assess the skills of our colleagues to best shape and, inspire and lead a design team that works together

An effective design team requires a multitude of diverse skills, and it’s impossible for any one individual to possess them all. How do you go about putting together a team that’s balanced, powerful and can work effectively with other teams? What is the right size and mixture of junior and senior practitioners? What skills, soft and hard, do you need to design and deliver outstanding products and services that support meaningful outcomes? Hear how to assess the skills of our colleagues (as well as our own) to best shape, inspire and lead a design team that works together (and stays together). A team where more experienced practitioners thrive and more junior ones are supported, mentored and enabled to grow, and where complementarity and teamwork are the foundations of success. You will leave this talk with tips on design leadership, and how to build, motivate, grow and keep your design teams happy.


Wednesday, October 17th

15:45 - 16:30


Julie Kennedy

Director Digital Design - Capital One

A creative and innovative Head of User Experience with a proven track record of managing large-scale multi-channel global projects delivering great products and user experiences to budget and deadlines. Over 20 years digital experience working across a wide range of industries covering ecommerce, telecommunications, gaming, media and currently fintech. Successfully building and managing multidiscipline teams across multi-channels for top UK and Global brands at Amazon, Vodafone, Betfair DMG Media for Daily Mail newspapers and currently Capital One. A regular conference speaker and events organiser in the UX industry.