Key Learnings
- Tips to communicate with decision-makers.
- Evaluate the UX with data.
- Be a storyteller with non-UX terms.
User experience is one of the keys to corporate success in the Marketing 4.0 century. According to Market Research Nest, over the next five years the User Experience (UX) market will register an 18.9% CAGR in terms of revenue, the global market size will reach US$ 300.7 million by 2024, from US$ 150.4 million in 2019.
More and more enterprises hire UXers to identify responsibilities and deliver value to improve and optimize. This shows that decision-makers and business owners are aware of the necessity of UX.
This talk will share the gap between UXer and non-UXer, the fact of the UX market, and the improvement of communication skills to make corporates invest in UX more than before.
Date: Tuesday, October 20th
Speaker
Aldrich Huang
CEO and Co-founder, UXTesting, Inc.
Aldrich Huang is an entrepreneur, a co-founder of UXTesting, his first company, founder of SavvyUXer, as well as organizer of the Savvy UX Summit. He has worked in the field of legal, business development, and customer experience for several years, and he firmly believes that better user experience will bring joy to your users.
