Speaker World Usability Congress 2016

Andreas Keinath

Head of Concept Quality and Usability, BMW

Andreas Keinath graduated with a degree in psychology from University of Regensburg in 1997. He received his doctorate from University of Technology in Chemnitz in 2003. After his PhD he started working at BMW Group Research and Technology and worked intensively on driver distraction and HMI design und evaluation. Since 2009 he is Head of Usability of the BMW Group. In this position he was responsible for the coordination of the scientific research of the international MINI E and BMW Active E projects. His research interests include automated driving, distraction research and HMI evaluation.


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