Speaker World Usability Congress 2019

Clemens Lutsch

Head of UX Strategy, Centigrade GmbH

Clemens Lutsch is Head of UX Strategy and Branch Manager Munich Office at Centigrade GmbH. He started working in the Usability / User Experience field in 1994 on projects in construction software, finance, insurance, and healthcare.
After working in Digital Agencies, Siemens and Microsoft, he joined Centigrade in 2016. Clemens manages and develops the area of strategic User Experience enterprise customers, an area that embraces new approaches in innovation management, organization development and the integration of human-centered design in corporate culture.
The industrial anthropologist and trainer is an accredited expert at DIN and ISO, working on a number of international standards in User Experience and Usability, recently as editor of ISO 9241 — Part 161: Guidance on visual user-interface elements. For two years, Clemens Lutsch was an acting board member of the GermanUPA. He is a member of the Certification Counsel at Fraunhofer Institute.


Clemens will be presenting at the World Usability Congress 2019.

Find more international speakers in our conference agenda for 2019.

Talk

The UX Strategy Business Modell Canvas

Abstract Developing an UX Strategy is a lot of work. Especially since many constraints, decision points, stakeholders (and especially those, that you are not thinking of in the first place), dependencies and such are not known or even

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Year: 2019

Date: Tuesday, October 15th

Time: 08:30