Speaker World Usability Congress 2019

Tomasz Pieta

Senior UX Designer, Booking.com

Passionate about delivering top-notch UX design solutions to solve problems and reach business goals. I love the challenge to utilize technology to improve user experiences and make the business thrive.

Currently based in Amsterdam working on UX challenges for Booking.com with the scientific approach of A/B testing. Founded and managing Creative Point Meeting space in Amsterdam.


What you can expect from me:
  • 10+ years of hands-on experience in extremely fast-paced environments
  • Data-driven design approach focused on A/B testing & experiments
  • Solid design skills
  • Mastery of Adobe Creative Suite, Sketch and prototyping tools
  • Agile methodologies and facilitation (SCRUM, Kanban, agile coaching)
  • Growing people
  • Bring design thinking culture to an enterprise
  • Significant user research experience (Qualitative research)
  • Public speaking and presentations
  • HTML, CSS, jQuery and GIT


I am constantly seeking for adventures. A trip to a new destination, off-piste skiing in the Alps, rock climbing or taking my kitesurf to enjoy some waves.

Tomasz will be presenting at the World Usability Congress 2019.

Find more international speakers in our conference agenda for 2019.


Data driven UX in the dark

Description At Booking.com we are running thousands of A/B tests on a daily basis for over 13 years now. A data-driven approach is great but following the data blindly will not get you anywhere close to success. Let’s talk about big

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Year: 2019

Date: Wednesday, October 16th

Time: 14:00