VP of Design, Bukalapak
Originally from Indonesia, Yoel Sumitro left for Seattle to get a degree in UX from the University of Washington. From there, he has been globetrotting: first, he worked as a UX Designer in Apptio in Seattle, followed by Mobilewalla in Singapore and then he was at Adidas Group in Germany. He also worked as a Senior UX researcher at Uber before finally in 2018 he decided to go back to Indonesia and is working at Bukalapak, one of the 4 Indonesian Unicorns, as their VP of Product Design, leading 140+ strong design talents
Taking a half-done car, driving it at breakneck speed, and completing the assembly at the same time is Bukalapak’s product design team (with its 140 design talents)’s lived reality. Seems impossible! But the team has done just that: going from
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Date: Wednesday, October 21st
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