The UX Trend Report is an annual magazine focusing on the world of UX. It aims to identify trends and opinions in the community as well as document tendencies over the years to come. The UX Trend Report not just features interviews with design leaders from around the globe, but also wants to promote UX as a whole and is free of charge.


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Senior Head of UX

“I think the concepts of UX and CX will grow together. The data-driven approach of optimising experiences and the broader CX perspective will develop into the UX discipline.”


Head of User Experience

„I believe there are combinations we need to apply. However, I would Founder, Business Mentor, Author say storytelling is very important because you need to understand it. I would also pick new ways to collaborate because how else can we move on from the classical environment to a virtual one?“

Hanna Köhler

HANNA KÖHLER\ Deutsche telekom IT GmbH

Program Manager User centred Design

„I would say designers need a holistic approach. Even at our company,
we definitely look for people who have vast horizontal knowledge and
more than one specialisation. People would love to have someone who
is a designer, a researcher and a developer at the same time.“

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